WHAT the Data?!
Let's talk about how we leverage our data to improve the user targeting and experience. Join our podcast while we explorer how our guests using data, how they develop the user experience, and improve marketing expenses.
Lior Barak, data strategist, author of "Data is Like a Plate of Hummus" and founder of "Tale About Data", Michael Stiller, analyst, founder of STILLGROVE, going to explorer how companies collect, process, and use their data, and how this improves the user experience of their products.
WHAT the Data?!
Zineb Layachi - Talking to Customers with CRM (#20)
Hello and welcome to another episode of WHAT the Data?! Podcast, and today we have for you a great episode with Zineb Layachi. Zineb has a lot of experience from business development to sales enablement and marketing, as two time CMO.
She is an active player in the startup ecosystem as a marketing strategy consultant and mentor to B2B early-stage startups. She helps startups nail their marketing by talking to their customers. She loves to make personalized T-shirts and hates robotic messaging.
In this episode, we got to know more about Zineb's opinion on how to separate quantitative and qualitative data, and how to best approach your customers successfully.
If you want to get to know our guest, even more, you can follow Zineb here:
lessimoreyou.com
https://www.linkedin.com/in/zineblayachi/
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